Record Profits for Loterie Romande Amidst Sluggish Jackpot Demand
The Loterie Romande has announced its highest ever profits.
Loterie Romande, the lottery company for French-speaking parts of Switzerland, has made more money this year, even though it didn't have as many big jackpots to draw in occasional players. The amount of money made from games went down a little, from CHF 435.5 million in 2022 to CHF 420.7 million in 2023, but the company still increased its profits. They gave more money than ever to community projects and charities.
- Overall gaming revenue was CHF420.7m, down 3.4% from the previous year.
- 70% of adults in the French-speaking region played a Loterie Romande game in 2023.
- EuroMillions remained the most popular game, with 67% player participation.
- A total of CHF243.7m was allocated to public utility and goodwill funding.
Revenue Streams and Player Wins
Most of Loterie Romande's money still comes from lottery games, even though they made CHF 152.3 million, which is 8.4% less than the previous year. Scratch cards are also a big source of income, bringing in CHF 135.3 million. In 2023, 31 people won at least a million Swiss francs playing Swiss Loto and EuroMillions.
Behind the Increase in Profits
Even though the money earned from games went down, the organization actually made more money because of good financial planning. The big rise in money they kept came from:
- Efficient management of operating costs.
- Enhanced digital offerings.
- Introduction of EuroDreams draw game in October 2023.
- Positive performances from financial investments yielding a net profit of CHF5.1m.
Loterie Romande controlled its spending and made wise investment choices. This helped the company earn more profit than expected.
Funding Public Interests
A total of CHF220.8 million in profits will support around 5,000 projects within Vaud, Fribourg, Valais, Neuchâtel, Geneva, and Jura. Out of this, CHF19.5 million is set aside for national sports, and the Swiss Horse Racing Federation will receive CHF3.4 million.
Conclusion
Despite challenges in the economy and world politics, along with a period of low lottery jackpots, Loterie Romande has still managed to make record profits that benefit the public. The company has stayed successful by offering a variety of games and focusing on its online services, which keeps it strong in the Swiss lottery market.
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